What the Oscars is to actors and the Grammys is to musicians, the Streamys is to creators. So of course, when the 2022 Streamy Awards were announced to return IRL for the first time since 2019, we knew we had to go all out.
Creators from across the globe descended on Los Angeles in preparation for Sunday’s awards show, and Team Jellysmack was there to make sure it was a weekend they’d never forget. Here’s an inside look at the festive parties, star-studded red carpet, and outrageous awards show moments you might have missed from the 2022 Streamy Awards weekend.
Let the Celebrations Begin
Jellysmack kicked off the weekend the only way we know how—by throwing an exclusive pre-party for all of the industry’s biggest names and Streamy Awards nominees. Over 100 guests gathered at The Neuehouse in Hollywood on Saturday for an evening filled with cocktails and conversations surrounding who will take home a coveted award.
Jellysmack creator partners Brad Mondo, nominated in the Beauty category, and Kara and Nate, nominated in the Lifestyle category, were among the attendees. Creators LaurDIY, Jake Webber, Jamie French, Hopescope, Mia Maples, Charlotte Dobre, and SpicyyCam also celebrated with us on Streamys eve.
Mystery filled the room as dozens crowded around magician/mentalist Roby Sobeski to watch his mind-bending tricks. Invitees also received tarot card readings, then added a little sparkle to their #OOTNs with hair tinsel and face jewels. And of course, what’s a party without a 360-degree photo booth to capture all the action?
It’s Showtime
Sunday night, creators and industry elite stepped out onto the red carpet at the Beverly Hilton for the first time in three years for the 2022 Streamy Awards—and their looks certainly didn’t disappoint. King of glam Patrick Starrr stunned in a shimmering gold fringe gown while LaurDIY, Streamys co-host Bob the Drag Queen, and Kallmekris also topped the best dressed list with their elegant evening ensembles. It’s safe to say that everyone showed up and showed out for the much-anticipated event.
Creator Airrack, who reached 10 million subscribers on YouTube this year, was the night’s emcee (aka Master of Chaos)—and to no one’s surprise, made quite an entrance. In a video bit that showed him slingshotting in from a helipad in the center of Los Angeles, he took the stage, ready to announce the night’s big winners. Over 85K viewers tuned into the 2022 Streamy Awards live stream on Airrack’s YouTube channel to watch him roast his fellow nominees and partake in his signature shenanigans
Creators Tyler Blanchard and Michelle Khare joined him on stage to attempt to break two world records. However, putting on the most t-shirts and sticking the most post-its to your face in 30 seconds proved to be harder than it seems. While he may not have helped break a world record, Airrack did take home two Streamys: the First Person award and a Creator Honor award, presented by our very own Jellysmack creator partner and Sports category nominee, FaZe Deestroying.
RuPaul’s Drag Race superstar Bob the Drag Queen co-hosted the night, bringing even more shade and of course, over-the-top glam, to the event. Honoring 46 awards categories across all content genres and types, Airrack and Bob congratulated the winners with the help of top creator presenters like Colin & Samir, HasanAbi, Rhett & Link, and Sheena Melwani.
Among the 2022 Streamy Awards winners? Jellysmack creator partners Mrwhosetheboss in the Technology category and MissDarcei in the Beauty category. Other notable winners of the night were RDCWorld for Comedy, Ryan Trahan for Breakout Creator, Khaby Lame for International, and Charli D’Amelio for Lifestyle, who was fresh off her win on Dancing With The Stars.
“This is such an honor. The past few years of my life have been quite a whirlwind. I’m so lucky that I have so many people so dedicated to supporting me.”
Creator Charli D’Amelio
However, the big winner of the night was none other than the world’s largest creator and Jellysmack partner, MrBeast. He not only took home the Creator for Social Good award for his partnership with Mark Rober for #TeamSeas, but was also named Creator of the Year for the third consecutive year—setting a new record that was well deserved.
While he couldn’t actually attend the Streamys this year, he had a good excuse. When Airrack called MrBeast on stage to share the news, Jimmy replied with gratitude and then said, “Sorry I couldn’t make it. I literally just got back from Antarctica like five seconds ago. I just got off the plane.” Sounds like there might be a MrBeast Antarctic adventure coming to our screens in the near future. PS – “sorry I couldn’t make it, I just got back from Antarctica” will now be our go-to excuse for any schedule conflicts.
Of course, a night with creators is a night full of personality. We’re not sure if it was the holiday bustle in the air or if everyone was just excited to be together in person, but the energy of the evening was palpable, even through the screen.
Kallmekris’s Streamys Confessions segment encouraged creators like Airrack, Celina SpookyBoo, and more to share some of their deepest, darkest secrets—including her own. Kris’s confession? Contrary to her Canadian roots, she doesn’t like poutine. Jellysmack partner Brad Mondo also confessed that he’s not a licensed hairdresser. “I use a stunt double.” Sorry, Brad—we’re not buying it.
The audience also enjoyed an energizing performance by Yung Gravy, who sang his hit “Betty (Get Money)” in front of a montage of creator’s videos featuring the song.
Though, out of all of the show’s groundbreaking moments, the best part of the Streamy Awards was getting to recognize and celebrate the new faces coming up in the creator industry.
“It feels like a whole new crop of creators,” said Lauren Schnipper, Vice President of Corporate Development at Jellysmack in an interview with the Washington Post. “It’s a completely different group of creators than last time.”
“It’s proof of how the creator economy has grown since the pandemic.”
Lauren Schnipper, Vice President of Corporate Development at Jellysmack
If you weren’t able to watch the Streamys live stream, it’s now available to watch on demand.
Cheers to the Night
After the show? Jellysmack sponsored the official Streamys after party at the iconic Sofitel, situated in the heart of Beverly Hills. Nominees, winners, and hundreds of guests toasted to a night of honoring the best creator talent.
Aura photographs were snapped by Auragami, capturing each person’s unique energy, while anonymous artists The Bumbys wrote up a “fair and honest appraisal” of their subjects in real time (you might remember the creative duo from our International Creator Day event in May).
But above all else, real life connections were made, whether it was Jellysmackers finally meeting their favorite creators, or creators getting the chance to chat with others who they’ve been admiring online.
“You have TikTokers, YouTubers, Snapchat original creators, Instagrammers, it’s an insanely wide swath of platforms that make or break entertainment on the internet,” said Jellysmack creator partner Sidney Raz to the Washington Post.
“It’s great to have an award show about all the hard work and creativity we put into the internet each day.”
Creator Sidney Raz
From celebrating wins and congratulating nominees to simply catching up with online friends IRL, the 2022 Streamy Awards weekend was definitely one for the books.
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